Tuesday, December 28, 2010

WCR Metro St. Louis E-Zine (December, 2010)



In my last official act as the 2010 President, I wanted to express my gratitude and thanks for the hard work and contributions made by the 2010 Governing Board, our members and our sponsors to the growth of our chapter. It has been an eventful year and I would like to briefly recap some of the highlights:
  • We had great Business Resource Meeting speakers with topics ranging from how to succeed in difficult economic conditions, technology, diversity including working with recent immigrants, economic development, changes in lending practices, leadership development and much more. We are delivering programs that are both motivational and assist our members in developing their business and leadership skills. Our education and leadership programs received national attention and recognition. We also co-sponsored the PMN class "Harnessing The Power" featuring the dynamic speaker Terry Watson.
  • We have had several successful events such as our Mardi Gras Karaoke Happy Hour Networking Event, the Urban Bus Tour, the Man Auction and the Expo & Fashion Show. These successful events coupled with the generosity of our industry sponsors and supporters make it possible to expand the educational and leadership opportunities offered to our members.
  • We developed alternative delivery options for educational programing through our WCR Live internet radio show/podcast and our expanded WCR Metro St. Louis E-Zine.
  • We graduated our second class from the Leadership Series. The graduates from the 2009 and 2010 Leadership Series have taken leadership roles within the industry at the state and local levels. In 2012, we anticipate presenting the Leadership Series on the national level as a model program for other chapters.
  • We upgraded our internet presence with a new LinkedIn Group, Facebook Fan Page and Twitter feed. After much planning, we also launched a new website that seeks to automate many of our business functions such event registration, marketing events, membership renewal and the management of member information.
  • We received several national awards including the 2009 Wells Fargo "Inspire, Educate and Enable" Award (Mega Chapter Category), 2009 Gold Award for Chapter Excellence (Mega Chapter Category) and the 2010 Member Retention Award (Mega Chapter Category).
  • We also recognized the contributions and impact made by our members including: Carolyn Mantia as 2010 Entrepreneur of the Year, Jean Ewell as 2010 Member of the Year, Michelle Silies as the 2010 ExCEL Award Winner, Vivian McBride as 2010 Affiliate of Year and Liz Connolly as the 2010 Superstar.

On the state level, the Women's Council of REALTORS® continues to work hard to serve its membership. Our chapter was well represented at the state level by President Barbara Keathley, Treasurer Jan Thomas, Budget Chair Letty DeMay, Strategic Partners Chair Sharon Wynn and Technology Chair Ryan Shaughnessy. The state chapter recognized several of our members including Carolyn Mantia as the 2010 Entrepreneur of the Year, Michelle Silies as the 2010 ExCEL Award Winner and Special Recognition of Ryan Shaughnessy for the development of the state chapter's website. In addition, there is much excitement in our incoming state leadership headed by 2011 President Carole Harris. Our chapter as well as the St. Charles Chapter will again be well represented at the state level by Jan Thomas as 2011 President-Elect, St. Charles chapter's Donna Joerling as 2011 Treasurer and Michelle Silies as 2011 Secretary. The state meetings next year are planned to narrowly focus on the needs of local chapters and their members.

On a national level, Women's Council of REALTORS® continues to work jointly with the National Association of REALTORS® to represent the real estate industry in Washington, D.C., addressing legislation that affects the way we do business. Our national leadership for 2011 will be lead by President Margo Willis of Spanaway, Washington and President-Elect Bobbie Nelson of Sana Cruz, California.

In conclusion, I want to thank each and every member of the 2010 Governing Board for their service and dedication and for the contributions made by them to the growth of our chapter. These members brought a great energy to the chapter. I encourage all of our members to get involved and embrace the opportunity to grow personally and professionally within our chapter. Finally, I look forward to another successful year under the strong leadership of 2011 President Carolyn Mantia and the new leadership team.


Happy New Year...
May the New Year Be Prosperous for All

Interested in becoming a member? The month of December showcased the many benefits of WCR membership including leadership development, educational programs to grow your business and networking opportunities.

Elizabeth Robb, 2010 WCR-STL President / hf

Editor's Notes - WCR Metro St. Louis E-Zine

IN THIS MONTH'S E-ZINE

• President's Message, p. 1

• Editor's Notes - In This Issue, p. 2

• New & Improved WCR Metro St. Louis Website Launch, p. *

• New Event Registration Process, p. *

• New Membership Directory and Member Profiles, p. *

• New Business Resource Meeting Location, p. *

• 2011 Education Programs, p. *

• January 2011 Business Resource Meeting - The Art of Marketing You, p. *

Article: Measuring Your Marketing Plan, p. *

Article: Importance of Time - Balancing Work and Life, p. *

• Missouri WCR Holds Orientation for Local Chapter Officers, p. *

• December 2010 Business Resource Meeting - The Leadership Series, p. *

• 2010 WCR Metro STL Photo Collage, p. *

• Support Our Newsletter Sponsors, p. *

Special thanks to everyone for a very successful 2010 for the Metropolitan St. Louis WCR! We have amazing members and leaders who made this year the best it could be. The energy and enthusiasm was contagious. Many new initiatives and innovations were developed and nurtured under President Elizabeth Robb and the Governing Board's guidance. We have much to be proud of for 2010 and much to look forward to for 2011.

Many thanks to Ryan Shaughnessy for his contributions to the WCR-Metro St. Louis E-Zine and his technical guidance through all the new initiatives developed this year. Special thanks to all those who contributed articles to the E-Zine and made it a success - especially Jan Thomas, Patty Clisham, Jeanine Clontz and Anne Marie Malfi.

We would also like to thank Maryann Manion and Elena Collins for their photo contributions to the E-Zine. The photographs can also be viewed online at www.WCRSTL.org or www.Facebook.com/WCRStLouis. Remember, if you have a great photograph from a WCR event, please send it Ryan@PREASignatureRealty.com.

Last but certainly not least, we would like to express our deep appreciation and gratitude to our 2010 newsletter sponsor Investors Title for their generous support of the E-Zine. we would also like to thank those members who advertised in the E-Zine. We are fortunate to have such consummate professionals in our membership and ask that the membership patronize our affiliates whenever you can. Without our affiliate members, our organization would not be as strong and enjoyable as it has become.

We wish 2011 to be a WCR year full of fun, growth and prosperity for everyone. Happy New Year!

It has been a pleasure serving you,

Michelle Silies, 2010 WCR-STL Public Relations Chair

The Metropolitan St. Louis Chapter of the Women's Council of REALTORS® has a new public website located at wcrstl.com and wcrstl.org, a new member website located at stlwcr.com and stlwcr.org and a new Wordpress blog located at stlwcr.wordpress.com.

The new public website has the following tools and features:

  • Online Event Registration. The "Event Registration" page has a number useful features. First, non-members can subscribe to the event RSS feed and receive notification of new WCR events via e-mail by clicking on the orange "RSS" box in the upper left hand corner. As explained below, members and non-members can obtain additional information on WCR events by click on "Show Details" or can register for WCR events by clicking on "Register." In late January, we anticipate that members and non-members will be able to pay online using debit cards, MasterCard, Visa and American Express.
  • Business Resource Series. The "Business Resource Series" page has the look and feel of a brochure and includes a list of all 2011 WCR-sponsored educational events including business resource meetings, a technology workshop and a PMN class.
  • Affiliate Resource Center. The "Affiliate Resource Center" page allows members to download brochures, price lists and other information from our National Affiliates and Local Affiliates.
  • Press Releases. The "Press Release" page includes a copy of all press releases issued by the chapter. It also creates an easy to locate historical record of important chapter announcements.
  • Library & Forms. The "Library & Forms" page serves as a repository for chapter documents. The goal of this page is to create greater transparency and to improve the leadership transition process by consolidating chapter related documents in a single, accessible place.
  • Member Directory. The "Member Directory" tab allows members and the general public to locate members for referrals searching on name, industry/practice area or company. In addition, the Member Director also has a member profile page allowing members to showcase their experience, WCR service and community involvement.
  • "WCR Voices" Blog. The "WCR Voices Blog" tab directs members and the general public to the WCR Wordpress blog discussed below.
  • WCR Metro St. Louis E-Zine. The "WCR Metro St. Louis E-Zine" tab directs members and the general public to an archive of the 2010 chapter newsletters.
  • "WCR Live" Podcast. The "WCR Live Podcast" tab directs member and the general public to an archive of the 2010 WCR Live podcasts.
The new member only website has the following tools and features:
  • Membership Information: The member only website allows members to log-in and to update their information directly and immediately. It also allows the member to control what information appears in the Member Directory and the Member Profile.
  • Committee Sign-Up: The member only website allows members to sign-up for committees directly online.
  • Membership Applications/Renewals: The member only website allows individuals to join the chapter as a Local Affiliate and exiting Local Affiliates to renew their membership online. In late January, it is anticipated that Local Affiliates will also be able to pay online using debit cards, MasterCard, Visa and American Express.
The members only website is powered by Wild Apricot, a non-profit member management software. For the Governing Board, the member only website has the following features:
  • E-Mails: The e-blast function allows the chapter to send targeted e-mails to the Governing Board, members or classes of members. It also archives all message in a single place.
  • Event Announcements: The event announcement feature sends automated e-mails for chapter events. The e-mails are scheduled on a periodic basis. After a member registers for an event, it removes the member's e-mail from future announcements. It also invoices members and guests for registrations not accompanied by online payments. Finally, it sends a reminder e-mail to registered members and guests reminding them of the event.
  • Event Registration: The event registration function automates the registration process. The Reservations & Hospitality Chair no longer has to field 100+ e-mails and telephone calls for an event. It also tracks attendance. In late January, it will allow online payment allowing for a faster check-in process at events.
  • Membership Applications/Renewals: The membership management function allows individuals to apply for membership as a Local Affiliate and existing Local Affiliates to renew their membership online. In late January, it will also allow the payment of Local Affiliate membership dues online. Finally, the membership management function allows sends automated reminders to all members and notifies members of the lapse of their membership and automatically removes the lapsed memberships from the member roster.
  • Membership Information: The membership information function allows members to update their information, to include an expanded profile in the member directory and to set privacy settings to control what information is included on their member profile.
  • Instructions: The member only website will soon include detailed instructions on how members can register for events, apply for membership/renew their membership and change their membership information.
As an organization without paid staff members, these features reduce the time spent by members on repetitive administrative tasks so they can focus on growing the membership of the organization and on delivering more services and benefits to members.

The Wordpress blog has the following tools and features:

  • Immediate Information. Information is posted to the blog by chapter officers and chairs. The information is available to members immediately upon posting. Members can subscribe to the blog's RSS feed to receive these posts by e-mail. The posts will also be fed by RSS feed to the LinkedIn Group's news section and the Facebook Fan Page's wall.
  • Searchable. The Wordpress blog is searchable so you can easily find the information that you need.
  • Newsletter Compatibility. The Wordpress blog permits the download of blog posts directly into the chapter newsletter.

If you have any questions regarding these websites, have any difficulty navigating the websites or have suggestions on how to improve the websites, please contact 2010 Technology Task Force Chair Ryan Shaughnessy at 314-971-4381 or Ryan@PREASignatureRealty.com.




The Metropolitan St. Louis Chapter of the Women's Council of REALTORS® is transitioning to a new registration system for our business resource meetings and other events with the registration process being handled online. When registering for events, you will need to go to wcrstl.com and then click on "Event Registration." You will also need your user name (ie. contact e-mail) and password.

This article to explain the steps in the new event/business resource meeting registration process.

Step 1: Go to WCRSTL.com. Click on "Event Registration."



Step 2: Scroll down to review upcoming events.



Step 3: Click on "Show Details" for more information about an Event.



Step 4: Click on "Register."



Step 5: Enter e-mail.



If you see the screen (below), your e-mail doesn't match the e-mail on file with the chapter.



Step 6: Click on Log-In. Enter e-mail and password. It auto-fills your information and provides member pricing for the Event.











Step 7: Confirm Registration.







Step 8: Print Registration Confirmation.



Once you have completed the registration, you will receive a registration confirmation e-mail and an invoice. Shortly, you will be able to pay online using your debit card, Visa, Mastercard or American Express. In addition, after registering, your e-mail is automatically removed from the automated event e-mail announcements for the event so you don't receive repetitive e-mails announcing an event for which you have already registered. You will, however, receive a courtesy e-mail reminding you of the event two days prior to the event.

With any transition (especially one involving technology), there will be a period of adjustment as we workout problems or streamline the process. We appreciate your patience as we move to a new system intended to streamline the process and save time for the Registration/Hospitality Chair.

If you have any questions or difficulty with the registration process, please contact 2010 Technology Task Force Chair Ryan Shaughnessy at 314-971-4381 or Ryan@PREASignatureRealty.com.


Did you know... You now control your membership data...

The new website and member directory now allow each member to update their membership information and to control what information appears in the member directory and in their member profile. Don't miss important membership messages and referrals going to dead e-mail addresses.



This article is intended to walk you through the process step-by-step:


Step 1 - Go to WCRStL.com. Click on Member Log-in. Go to Member Website.



Step 2 - Log-in to Member Website by entering your e-mail address and password.



Step 3 - Click on View Profile.



Step 4 - Click on Edit Profile.



Step 5 - Update your Member Information. Until you update your Professional Practice Area, you will not appear in the industry grouping in Member Directory.



Step 6 - Click on Privacy. You control what information appears on your Member Profile. Adjust Privacy Controls to set information to show to public, members only or private.



Step 7 - Go to WCRStL.com. Click on Member Directory to see how your information is displayed.



If you have updated your Professional Practice Area, you will appear in the industry grouping.



People using the Member Directory can click on your Name to see your detailed Member Profile.



Example of Member Profile.



You can update your member information and your changed information is immediately updated in the Member Directory and Membership Roster. This update is for the membership information maintained by the local chapter only. In addition to updating your information on the local chapter website, if you are a REALTOR or National Affiliate, you still need to go to WCR.org to update your member information and member profile on the national site.

If you have any difficulties updating your membership information or if you would like another field to be included in the Member Profile within the Member Directory, please contact 2010 Technology Task Force Chair Ryan Shaughnessy at 314-971-4381 or ryan@preasignaturerealty.com.


The Business Resource Meetings are now being held at the Hilton Frontenac St. Louis located at 1335 South Lindbergh Blvd., Saint Louis, Missouri, United States 63131.


Driving Directions:

  • From Highway I64/40 Eastbound Exit Lindbergh Blvd Exit #28A. Turn right at intersection. Hotel is on the immediate right.
  • From city center take Highway I64/40 Westbound about 12 miles. Exit at Lindbergh Blvd #28A. Turn Left at intersection and then right 100 yds to Hilton St. Louis Frontenac.
  • From I-70 westbound, take exit # 238B / I-170 South to exit 31A for I-64/40 West. Take the Lindbergh Blvd exit #28A. Turn left, hotel is on the right side 100 yds.
  • From I-70 westbound, take exit#232B/ I-270 7.6 miles. Take exit #12 for I-64/40 east. Go 2.5 miles. Take the Lindbergh Blvd exit #28A. Turn right. Hotel is on the right.
  • From I-70 Westbound, exit 235A for Lindbergh Blvd/US-67 South. Travel approximately 8.5 miles. Hotel will be on the right side as soon as you cross under I64/40.

The 2011 Programs & Education Committee is pleased to announce the following line-up of business resource meetings, PMN classes and workshops planned for 2011:

  • January 6, 2011 – The Art of Marketing You
  • February 3, 2011 – Developing a Referral Only Business
  • March 3, 2011 – If You Had Only Told Me That… Business Breakout Strategies
  • April 7, 2011 – Getting to Yes – Negotiating to Close the Deal
  • May 5, 2011 – Not All Prospects Make the Grade – Productive Work Strategies
  • June 2, 2011 – Just Eat the Frog – Dealing with Difficult Clients and Delivering Bad News
  • July 7, 2011 – The Dirty Dozen – Avoiding Deal Killers
  • July 21, 2011 – 2011 Technology Summit – Wired for Success
  • August 4, 2011 – Current Developments in Real Estate
  • September 8, 2011 – Joint Meeting with WCR St. Charles
  • September 9, 2011 – PMN Course – Networking for Success
  • October 6, 2011 – Dare to Be Different – Innovation, Strategic Thinking and Niche Marketing
  • November 3, 2011 – Who is Driving the Bus? 2012 Business Outlook
  • December 1, 2011 – Leadership
For 2011, there are now three additional educational events. More information coming soon...

JANUARY, 2011 -THE ART OF MARKETING YOU

The January 2011 WCR Business Resource Meeting will feature keynote speaker Craig Kaminer. Discover how to develop your personal brand, refine your internet marketing, and use social media to grow your business in 2011.

KEYNOTE SPEAKER PROFILE: CRAIG KAMINER


Craig Kaminer founded TWIST (formerly Kaminer & Co.) in 2002 to provide full-service branding, web and marketing programs to clients interested in building a relationship with influential audiences. Prior to founding TWIST, Craig was CEO of a high profile e-business development company and senior management of leading public relations firms WeberShandwick and Fleishman-Hillard.

Craig started his career in New York in 1986 as the publicist for the Italian Government Tourist Office, The Italian Hotelier Association and Alitalia Airlines. In his career, Craig has served many noteworthy clients including Tiffany & Co., The Ritz-Carlton, Build-A-Bear Workshop, Anheuser-Busch, MasterCard, Microsoft and Compaq. For more information on Craig Kaminer and TWIST, visit: www.TwistSTL.com.

DISCUSSION TOPICS

The keynote speaker will discuss such issues as:
  • Developing a Marketing Plan
  • Personal Branding / Strategic Branding
  • Internet Marketing Strategies and Web Design
  • Social Media Strategies and Best Practices
  • Integrated Marketing Strategies
SPONSOR

Please patronage this month's business resource meeting sponsor:


For more information, contact:

Joan Taylor
314-550-1205
mailto:jtaylor@atitleco.com

Kitty Williams
636-346-3298
mailto:kwilliams@atitleco.com

Elena Collins
314-749-4714
mailto:ecollins@atitleco.com

or visit their new website at www.atitleco.com. To place an order, go to: Title Order.

So many of us have Marketing Plans but are we effectively measuring the results and using that data to further grow our business and opportunities?

This picture illustrates what a solid marketing plan should involve:


Knowing which specific areas of your marketing strategies are working will without a doubt save you money and time as you will be spending your money and time on the areas that are working and more focused on providing to the customers that are connecting with you in those areas.

If you can't answer the following questions than you have no way of knowing what in your marketing plan is working/not working and you have some work to do to make 2011 a great year.

I invite you to ask yourself:

  • How did most of my clients find me last year?
  • Which of my websites or blogs did they visit/connect with me on?
  • Which of my social media sites did they connect with me on?
  • What tool (blog craigslist, trulia, zillow, etc) yielded the greatest connections for me?

Now two more important questions before we continue:

  • Can I and will I sustain those marketing efforts this year?
  • Is there anything I can change about my marketing strategies that didn't yield the greatest results?

Notice I didn't say "didn't work." All too often it could be a matter of not giving a particular marketing strategy enough time or the best attention/focus or direction. Give each of your marketing tasks some time before you completely abandon them. It could be a simple little change to an aspect of it that makes all the difference.

Another point I'd like to mention is that while I think it's important to know what your competitors and colleagues are offering and doing, I think it's also important to:

  1. Feel good about what you are offering (and deliver on it!) Be creative and try some new things.
  2. Listen to your current clients and prospects in your market.

My point is don't look for a quick fix or simply use someone else's idea because it's working in their market. Be focused on putting the time and effort into your plan and carrying it out to provide the results your clients want and need. In the end you will have far better results in something that you created and you believe in.

Now that you've determined the areas that are yielding the greatest results/connections, what needs changing and what needs to be dropped entirely, you can now measure your marketing efforts by gathering information that will keep you on the path towards growing your business and investing in the right areas to make this happen:

Ask the right questions

Track how prospects heard of you. (be sure to have all staff asking this very important question.) Simply asking a prospect of how they heard of you or found you is one of the easiest and most overlooked ways to track this data. Now for the really important part - document itin your CRM. This will become especially helpful if you use your database to send out newsletters and email campaigns that are targeted towards specific groups. See a previous post for more ideas on how to setup your database to provide targeted campaigns.

Don't just have a campaign - manage it!

With everything we are involved in throughout a day it's hard to keep track of all we're doing. Have a database that lists your campaigns along with a description. Track how many leads and sales came from those efforts. Here's an example of tracking you can use on advertising campaigns.

Measure the Metrics for your websites and blogs

  1. How are your website/blog visitors finding your site? What pages brought them to you?
  2. How much time are they spending on your site?
  3. How many pages are they visiting per visit?
  4. How many return visitors have you seen and what brought them there?

These three areas above are a great place to start when it comes to analyzing your marketing efforts and giving you areas to fine tune and focus your efforts.

Whatever tools you're using to gather data the point I'm making is MEASURE IT and USE IT to benefit what you will offer and how you will offer it to your clients.

I challenge you to:

  • Review your data and results from last year
  • Assess and Make Adjustments your marketing plan (esp if you simply took what you did last year without really analyzing it fully - aren't you doing some new things already that you weren't last year?)
  • Challenge yourself to be different
  • Deliver on your plan and promises by reviewing your plans and goals, measuring and changing as necessary.

What steps have you taken to measure your marketing plans effectiveness?

What are you doing differently in 2011 vs. what you did in 2010?

***************************************************************************

Other Helpful blog posts on this topic:

Ensure your site comes up when customers search

Marketing is like exercising - tone and see results

Simple Marketing Strategies to Use Every Day

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If it's not evident to you by now, consumers are very knowledgeable and computer savvy and are using the Internet to not only search for homes but for real estate agents and real estate professionals who they feel are like minded and can lead them to the results they are looking for.

As we all know, there are only 24 hours in a day to get it all done...are you focusing on the right stuff to grow your business and meet your client's needs? Contact us today to get started!

Ready to take your Marketing to new levels? Anne Marie Malfi ~ Malfi Marketing Solutions.com ~ Copyright 2010

The Grinch had an important lesson for us to learn

If you've ever watched The Grinch you might remember the valuable lesson he learned in realizing that the most precious gift you can give doesn't come from a store:

He stood puzzling and puzzling. How could it be so? It came without ribbons. It came without tags. And he puzzled and puzzled then the Grinch thought of something he hadn't before. Maybe Christmas he thought doesn't come from a store, maybe Christmas perhaps means a little bit more.

Whatever holiday you celebrate, I believe we can all give those special people in our lives a very precious gift and we don't have to simply wait for a holiday to give it. As Ralph Waldo Emerson so nicely put it:

"The greatest gift is a portion of thyself."

Holiday blessings come in many forms - time spent with family and friends or simply the gift of time to someone that needs it. Allow me for a moment to share something personal - my present came early this year and it has to be by far the BEST Christmas gift I have ever received, better than that tea set or doll I asked Santa for as a child - my gift was more time with my dad.The gift of time is precious

Many of my friends here know that my dad has endured and survived major lung surgery and months of excruciating chemotherapy....proof it's hard to break a good Irishman. We finally got word that my dad is in remission and can simply enjoy just living life - no more doctor appointments or chemo for the next 4 months.

These past few months of going through my dad's cancer treatments and facing the fact that my time with him will be cut shorter than I want has taught me so many valuable lessons but the one that stands out the most to me is the value of TIME.

I have made it a priority to give the gift of time to those closest and important to me (from family to clients.) We are each given the gift of time every day - we all have 24 hours that is carved out for each of us to do with it what we choose. We can spend it wisely, invest it, enjoy it or we can do the complete opposite but regardless of our choices - time moves on.

Here are some various aspects of time that I feel will help you reflect on how you can find clarity for your life and even your business:

Balancing work and time with family

Valuable Time

This is the time we dedicate to things that are important - the everyday aspects of our lives - working to earn a living, time with our children and spouses, attending school, managing our finances and bills, and taking care of our health. All of these areas add value to our lives and provide fulfillment in various ways and it's up to us to find the right balance..

Glitches in Time

This is for those times that are out of our control - being stuck in traffic, a long line at the store, an unexpected phone call in the middle of a busy day, an unplanned errand or project that comes our way - recognizing and planning for some of these things to happen can help us ease the stress and just simply go with the flow. I have often found that it's a true test of my patience and there must be a lesson I am supposed to learn. Hey, it works for me!

Planning Time

This is the time we dedicate to carrying out our dreams, goals and plans we have for our lives and businesses. Write them down and go after them. Find ways and people to help you achieve these goals and feel the power of seeing what our minds have dreamed of come true!

Kick Back Time

Enjoying the company of family and friends, a special dinner, watching a TV show, reading a good book, cooking together, taking a walk, watching snow fall, taking a vacation - anything you really enjoy doing and wish you could do more of. We all work hard and sometimes setting aside this time is exactly what we need to reenergize and reflect on all that we have.Time to kick back, step away

Step Away Time

Sometimes we simply need to close our laptops, not look at our phones and just be. Difficult - yes, necessary at points in time - Absolutely! Doing this from time to time will give us a renewed sense of purpose and energy that will help us tackle all the demanding areas of our lives.

Nighty Nighty Time

If you're like me - you're up early and you go nonstop until the late hours of the night. I'm trying to change that about me - realizing that my body and mind require a certain amount of hours of sleep - I owe it to myself and those in my life to be refreshed, alert and able to handle anything in my day, not to mention the health benefits gained from giving my body the rest it needs.

I hope after reading this post that you will find TIME and ways in your daily life to give those important to you, including yourself, the precious gift of time, especially this holiday season.

Time is a gift

Perhaps you have been thinking about this as well or have made some changes to your life to enjoy and share the gift of time - would love you to share your thoughts and experiences in the comments.

And I will leave you with this final thought:

None of us know what the next moment will bring - treasure each moment you have.

Dedicated to my dad - my greatest teacher and source of inspiration.

Grinch Photo courtesy of clipart-for-free.blogspot.com

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If it's not evident to you by now, consumers are very knowledgeable and computer savvy and are using the Internet to not only search for homes but for real estate agents and real estate professionals who they feel are like minded and can lead them to the results they are looking for.

As we all know, there are only 24 hours in a day to get it all done...are you focusing on the right stuff to grow your business and meet your client's needs? Contact us today to get started!

Ready to take your Marketing to new levels? Anne Marie Malfi ~ Malfi Marketing Solutions.com ~ Copyright 2010


MISSOURI WCR HOLDS ORIENTATION FOR LOCAL CHAPTER OFFICERS - by Jan Thomas, 2010 State Treasurer and 2011 State President-Elect

Preparations are underway for the transferring of Women's Council chapter officer responsibilities at the stroke of midnight on January 1, 2011. Incoming Missouri President Carole Harris of the Kansas City Northland Chapter conducted a state-wide training session for all the local and state chapter officers elected to begin terms next year. (Historically a day of stormy winter weather, this year's session was held under sunny, if quite cold, skies!)

Held at the Columbia Board of REALTORS® meeting facility on Monday, December 6, 2010, the orientation offered attendees a day of interaction with officers from across the state, opportunities to collaborate with others serving in similar positions in other chapters, and presentations designed to inform, inspire and motivate.

Officers and committee chairs were treated to morning refreshments and boxed lunches by sponsors Monarch Title Company, Cutco Cutlery, Flat Branch Mortgage, BPG Home Warranty, Boone Central Title Company, Prudential Vision Properties, RE/MAX Boone Realty and Regional VP Randi Bishop.

Presenters kept the sessions moving throughout the day. President-Elect Carole Harris conducted several drawings for prizes, provided the agenda and handouts, organized the day and introduced the speakers. Jan Thomas of the Metropolitan St. Louis Chapter gave a presentation on "Why You Should Love Roberts Rules of Order." Regional VP Randi Bishop of Columbia discussed Managing Meetings and Chapter Participation. Beth Steele of the Columbia Chapter shared a slide presentation on Organization. Michelle Silies of the Metropolitan St. Louis Chapter presented Secretarial Orientation, and 2010 State President Barb Keathley discussed Protocol and Managing Meetings.

Lunch time gave each officer group a chance to hold small group discussions and sharing time about their individual duties. Each State officer worked to mentor the local chapter officers, a plan that incoming President Harris wants to see carried out on a continuing basis next year.


December 2010 Business Resource Meeting - The Leadership Series

Our Chapter's end-of-the-year celebration and an inspiring program featured the 2010 Leadership Series facilitators and participants! Below are some of the programs highlights:

1) The Hedgehog Presentation

"The Hedgehogs" team members Danielle Bond, Shelly Clark, J Morris and Kitty Williams decided to take a closer look at The Hedgehog Concept discussed in Jim Collins' book Good to Great(studied as part of the Leadership Series class work). The Hedgehog Concept challenges a person to figure out 1) what are they passionate about, 2) what they are the best in the world at, and 3) what drives their economic engine in order to discover their optimal business direction. A few WCR members were selected to be "The Guinea Pigs." The goal was to education these members about the Hedgehog Concept to see if and how it would impact their businesses.

2) Team Legacy Presentation

Team Legacy members Tiffany Hamilton, Andrea Lenzen, Karen Robertson and Michelle Silies developed The Legacy Project: A knowledge-based succession project designed to assist in facilitating a smooth transfer of Governing Board and Committee Members' responsibilities, templates, forms, process flowcharts, checklists and document libraries from year to year. It provides a framework for Institutional Knowledge and Continuity - in other words, a collection of information, concepts, ideas, experiences and know-how held by an individual or group that is shared among the others. In short, The Legacy Project is a road map and tool kit to assist our Chapter's leaders in organizing their position, fulfilling their duties, and coming up with new ideas for growth.

3) Graduation of the 2010 Leadership Class

Doug Schukar, President and CEO of USA Mortgage, congratulated each graduating participant and presented the 2010 Leadership Series pins. Special thanks to USA Mortgage for their generous sponsorship of the 2010 and 2010 Leadership Series.

2010 Class Participants

  • Danielle Bond, American Eagle Credit Union
  • Shelly Clark, Cardinal Mapping & Surveying
  • Tiffany Hamilton, Hamilton Realty Group
  • Andrea Lenzen, Prudential Alliance
  • J Morris, Gateway Real Estate
  • Karen Robertson, RE/MAX Best Choice
  • Michelle Silies, PREA Signature Realty
  • Kitty Williams, Assured Title Company

2010 Facilitators

  • Liz Connolly, INhance IT! Home Staging
  • Carolyn Mantia, RE/MAX Results
  • Jane Martin, Coldwell Banker Gundaker-South County
  • Elizabeth Robb, Robb Partners-An Affiliate of Dielmann Sotheby's International Realty

2010 Facilitator/Advisors

  • Jean Ewell, Keller Williams Southwest
  • Jane Martin, Coldwell Banker Gundaker-South County

4) Announcement of the 2011 Leadership Class Participants and Facilitators

2011 Class Participants

  • Brittany Brinkmann, Liberty Mutual Insurance
  • Nicole Graham, RE/MAX Results
  • Marc Levinson, Dielmann Sotheby's International Realty
  • Beale Luebben, BPG Home Warranty
  • Rebecca Meier, Continental Title Company
  • Heather Patterson, RE/MAX Results
  • Jen Ross, Upper End Properties
  • Ryan Shaughnessy, PREA Signature Realty

2011 Facilitators

  • Jane Martin, Coldwell Banker Gundaker-South County
  • Vivian McBride, Insight Title Company
  • Elizabeth Robb, Robb Partners-An Affiliate of Dielmann Sotheby's International Realty
  • Michelle Silies, PREA Signature Realty

2011 Facilitator Advisors

  • Jean Ewell, Keller Williams Southwest
  • Jan Thomas, Dielmann Sotheby's International Realty

The meeting also featured a toy drive benefiting Toys for Totsand a holiday-themed table centerpiece silent auction benefiting the USO of Missouri, Inc.

Congratulationsto our latest Chapter 2010 Award Winners announced at the December Business Resource Meeting:

  • Affiliate of the Year - Vivian McBride, Insight Title Company
  • Super Star Award - Liz Connolly, INhance It! Home Staging
  • MEETING SPONSOR

    Please patronage December's Business Resource Meeting sponsor: US Bank Home Mortgage

    For more information, contact: Peggy Shumate at peggy.shumate@usbank.com or visit US Bank Home Loans' website at www.usbank.com.














    WCR Sponsors

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